Cricket
Movies
News
Business
Tech
IndiaShining
Masti
LetsDiscuss
Miscellaneous
Sports
Travel
Results
Health
All
manmeetsingh123 / published news
Cricket: Pepsi Cricket World Cup 2011 Campaign: Change the Game | MBA Skool-Study.Learn.Share.
For the cricket world cup 2011, Pepsi came up with the latest ad campaign “Change the game”. A lot of cricket stars like MS Dhoni, Harbhajan Singh, Sehwag, Suresh Raina and Kevin Peitersen are their brand ambassadors. This ad campaign showcases Pepsi as one of the main factors in these cricket players learning a few special skills which sets them apart on the field. Dhoni learns his ‘helicopter shot’, Harbhajan spins his ‘doosra’, Pietersen learns the ‘Palti Hit’ or the switch hit. This way, the ad campaign clearly establishes that Pepsi soft-drink is not only popular with these stars, but it also is an integral part of their game.
discuss | | category: Cricket | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
LetsDiscuss: Maslow’s Hierarchy - Is it for all ?
Human needs are the force behind all development. The wheel was developed for easier travel, fire was discovered for gaining warmth and light bulb was invented to show the way in the dark. Human needs have always been the driving force behind any action taken by people, so that they can fulfill their needs. This is where the great psychologist Abraham Maslow came up with the Hierarchy of Needs. This hierarchy of human requirements classifies the needs of human beings into 5 categories namely physiological, safety, love/ belonging, esteem and self actualization at the apex. But can human needs be actually ordered into an ascending pyramid?
1 comment | | category: LetsDiscuss | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
LetsDiscuss: Airtel Rebranding-Is it worth it ?
The new logo of Airtel has become the talk of the B-Town.Is the new logo a hit? Or it’s a dud or a copy ? When we look at the new logo,what comes to the mind ? What about the old Airtel Logo ? Airtel started its operations in India in Mid 90s.It had more or less the same logo for all these years.
discuss | | category: LetsDiscuss | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
Business: Hindustan Unilever Pure it Marvella-Innovation Part 2 !
After Hindustan Unilever rocked the 1500 crore water purifier market in India few years ago,they are back.Last time around their TG was not exactly same as that of Eureka Forbes or Kent but this time HUL claim to take customers from right under their noses. Hindustan Unilever has launched the new Pure it named Marvella(interestingly TMSBee’s last post on Pure it was called HUL Pure it-a Marketing Marvel.Inspired ? ).The purifier is claimed to be the first fully automatic waster purifier.This is a big claim as we all assumed that they were already there.And interestingly the USP still remains the same-No Electricity.Fully Automatic and no Electricity ? Interesting.
discuss | | category: Business | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
LetsDiscuss: Horlicks Foodles-Unusual ?
These days companies are moving to generic domains from the specific ones.As an example a petroleum company is repositioning itself as a energy company or a soft drink company is repositioning itself as a beverage company. Something similar seems to be happening with Horlicks offlate.Their last two products have been Horlicks Nutribar and Horlicks Foodles.Both the products have been positioned as Health products.So is Horlicks moving from being a milk powder(malt based milk additive phew !) based company to being a health products company ? Donno.
1 comment | | category: LetsDiscuss | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
LetsDiscuss: Volkswagen Polo Campaign-Different and Insightful !
Click Here for Original Story: http://themanmeetsabharwalblog.com
posted by manmeetsingh123 634 days ago
recently saw this new ad campaign of Volkswagen Polo.I was like WOW.The ads are very fresh.After Figo coming out with interesting ads highlighting the features of their car,Polo has taken a step ahead and has actually demonstrated the features of the car in a fun manner.
discuss | | category: LetsDiscuss | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
LetsDiscuss: The 3D TV Wars-Samsung,LG,Sony !
Click Here for Original Story: http://themanmeetsabharwalblog.com
posted by manmeetsingh123 678 days ago
3D is the new buzz word these days.Avatar has given this word to the world.Now everything is 3D.People are obsessed with the word.3D games,3D movies,3D videos and now the new entrant in India 3D TV. LG,Samsung,SONY all have begun to aggressively market the new concept.In the ongoing IPL we daily see Akshay Kumar telling us about the LG 3D TV.Samsung also has come up with its commercial for 3D range.
discuss | | category: LetsDiscuss | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
LetsDiscuss: Nimbooz,LMN or Minute Maid-Whose lemon is it anyway ?
Click Here for Original Story: http://themanmeetsabharwalblog.com
posted by manmeetsingh123 680 days ago
In recent times,we have seen a kind of rise in number of lemon based drinks in India.All the beverage makers are moving towards health based drinks as the consumer is demanding that. Coca Cola,Pepsi,Parle Agro all have jumped in the pool with brands Minute Maid Lemon,Nimbooz and LMN respectively.
discuss | | category: LetsDiscuss | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
Business: Godrej GoJiyo.com-The new Indian Social Media !
Click Here for Original Story: http://themanmeetsabharwalblog.com
posted by manmeetsingh123 690 days ago
Now coming to the website,the site looks awesome and quite futuristic.In short its the indian version of secondlife.com.Virtual world as most would know isn’t a new concept. Secondlife which is run by Lindenlabs has been around since mid 2003. Infact since then it has had many competitors as well like Entropia Universe, IMVU, There, Active Worlds and Kaneva. India has always lagged behind when it came to virtual world adoption and the reasons range from the basic issue of bandwidth to the lack of concentrated effort by any international player to penetrate the Indian markets. But are Indians laggards in social media technology ?
discuss | | category: Business | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
LetsDiscuss: Brand Ambassador Dilemma Part 3-What exactly to do with him/her ?
Click Here for Original Story: http://themanmeetsabharwalblog.com
posted by manmeetsingh123 697 days ago
This post completes my trilogy of brand ambassador dilemma trilogy.The previous two BAD 1 and BAD 2 talked about distinct aspects of having a brand ambassador for your brand.The first one dealt with conflicting brands of one ambassador and second dealt with the moral dilemmas associated with the ambassador with a special case of Tiger Woods. The part 3 mainly deals with poor execution,implementation and use of brand ambassador.
discuss | | category: LetsDiscuss | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
Business: Saffola Arise-The new Rice !
Click Here for Original Story: http://themanmeetsabharwalblog.com
posted by manmeetsingh123 700 days ago
Recently Saffola came up with a new offering called Saffola Arise.As the name sounds,its a Rice brand.Wheat Atta and Rice have become marketers favourite off late.Rice which is a commodity has been branded premium or luxurios by many Basmati Rice companies. Now a new brand Arise.What is it ? Is it Basmati Rice or simple rice ? What is special about it ? These were the questions that came into my mind when i saw the TV Ad for the first time.
discuss | | category: Business | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
Business: Mahindra Navistar or TATA Prima-Trucks are set for a change !
Click Here for Original Story: http://themanmeetsabharwalblog.com
posted by manmeetsingh123 703 days ago
Designed in India, Mahindra Navistar trucks are ready to outperform even in the most extreme Indian conditions. Capitalising on M&M’s 60 years of experience in India, our trucks are built to meet the challenges of India. And Navistar’s expertise in technology further powers up our capabilities. Hence, we have extremely application-friendly and highly customizable trucks, ready for the most difficult terrains, load conditions, business requirements and challenges.
discuss | | category: Business | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
Business: Rin vs Tide : Next Level of Combat !
Click Here for Original Story: http://themanmeetsabharwalblog.com
posted by manmeetsingh123 712 days ago
Today i saw the new ad of Rin and it is some ad.The Ad directly compares Rin and Tide.This is Rin Ad so obviously they have shown Rin much better than Tide. This style of advertising is called Combative advertising. Continue for video ad and more.....
discuss | | category: Business | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
LetsDiscuss: Hippo-Fight Hunger,Spread Love
Click Here for Original Story: http://themanmeetsabharwalblog.com
posted by manmeetsingh123 731 days ago
Parle Agro had launched Hippo sometime back in 2009.Hippo is a brand of wheat munchies(snacks/chips).After launching Hippo back then,Parle Agro has come up with a TV commercial now in Feb 2010. Check out the ad and the views on Hippo here
discuss | | category: LetsDiscuss | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
LetsDiscuss: Uninor-Ab Mera Number Hai !
Click Here for Original Story: http://themanmeetsabharwalblog.com
posted by manmeetsingh123 749 days ago
Now the consumer is not restricted to just an Airtel or a Vodafone but he/she has choices.In recent past many new players have entered the market with a bang. TATA Docomo,Aircel,Virgin,MTS entered the market in recent past (2008-2009) and gave a consumer the ‘choice’.The price wars started.1p/sec,1/2p/sec etc etc were terms used in daily conversations. Now yet again a new player has entered the market named ‘Uninor’.
discuss | | category: LetsDiscuss | Content type: Text/Pictures | Add this link to... | tell a friend | bakwaas
What is rambhai.com?
Simple. Submit interesting links. Vote for other links on the Queue. You decide what's on the homepage! read moreWeek's Top 10 Interests
RSS feeds