Movies: Marketing as a tool in promoting the films

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posted by bollywoodkaraja 1645 days ago
Marketing as a tool is considered to be successful if it is able to highlight the unconventional and make it the selling point and the USP and this is the basic edifice on which marketing is governed. Were one to analyze and undertake the comparisons between SAAWARIYA and OM SHANTI OM from this perspective, OSO has emerged as a perfect success as a marketing tool, and it would indeed be studied from this perspective in the near future.
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